TY - THES A3 - Honkanen, Tapani AU - Rodríguez Lucas, Delia PY - 2014 UR - http://uvadoc.uva.es/handle/10324/13163 AB - Master Data is a topic whose importance is increasing exponentially due to the fact that it has a severe impact in the overall profitability of companies, even if it is not a direct matter neither in the incomes nor in the benefits. Thus, the aim... LA - eng KW - Gestión de empresas KW - Empresas - Innovaciones tecnológicas TI - Master Data Management as a tool to improve business profitability M3 - info:eu-repo/semantics/bachelorThesis ER -