Evaluando la aplicación de Lean Six Sigma en la Industria Creativa: el caso de una empresa española en un país islámico

Abstract

The presence of cultural, creative and experiential projects in several Islamic countries evidences that the characterization of their main dimensions in diverse operational processes is a very interesting research question. From a comparative perspective, the application of Lean Six Sigma in the context of cultural institutions and organizations shows the usefulness to intervene on certain variables at different levels of management performance. This paper aims: 1) to describe the characterization of Lean Six Sigma as a set of techniques providing positive outcomes in the creative industry; and 2) to evaluate empirically the main dimensions for success of these core processes at a museum in an Islamic country. Firstly, this research describes a review of those approaches and secondly a rigorous managerial process is presented and validated. The results and conclusions of this research are relevant in decisions of cultural policy, but also on the operational practice and management theory in the scope of this study.