2026-06-12T21:18:22Zhttps://uvadoc.uva.es/oai/request

oai:uvadoc.uva.es:10324/710872024-10-30T20:02:52Zcom_10324_38col_10324_852

Moreno Pérez, Leticia fcc01edc8eb3e64c 600 0000-0001-9211-7166 Diez Herguedas, Paula 013c4733-d266-41fa-8886-9963eb4ede60 600 Universidad de Valladolid. Facultad de Comercio EDUVA50 600 2024-10-30T08:16:30Z 2024-10-30T08:16:30Z 2024 https://uvadoc.uva.es/handle/10324/71087 Análisis para observar la diferencia que hay en el tipo de publicidad en el sector Beauty que vemos los usuarios de la Red Social Instagram por parte de los creadores de contenidos en el sector Beauty en el periodo de tiempo comprendido entre noviembre de 2023 y junio de 2024, diferenciando en temporada alta y baja. Para aceptar la hipótesis afirmativa de que sí se ven cambios en el tono, genero, forma y producto. Analysis to observe the difference in the type of advertising in the Beauty sector seen by users of Instagram made by content creators in the Beauty sector between November 2023 and June 2024, differentiating between high and low season. To accept the affirmative hypothesis that are changes in tone, gender, form and product. Grado en Comercio application/pdf spa info:eu-repo/semantics/openAccess http://creativecommons.org/licenses/by-nc-nd/4.0/ Attribution-NonCommercial-NoDerivatives 4.0 Internacional Instagram Demanda Temporada 5311.05 Marketing (Comercialización) 5311.09 Organización de la Producción La diferencia en la forma de hacer la publicidad por parte de los creadores de contenido diferenciando en temporada alta y baja en el sector Beauty info:eu-repo/semantics/bachelorThesis THUMBNAIL TFG-J-622.pdf.jpg TFG-J-622.pdf.jpg IM Thumbnail image/jpeg 4250 https://uvadoc.uva.es/bitstream/10324/71087/4/TFG-J-622.pdf.jpg 6711861845e9e0f168a680e0e59d2219 MD5 4 LICENSE license.txt license.txt text/plain 3929 https://uvadoc.uva.es/bitstream/10324/71087/3/license.txt 289d98c1665ee0d20312360f0e8643c8 MD5 3 CC-LICENSE license_rdf license_rdf application/rdf+xml; charset=utf-8 817 https://uvadoc.uva.es/bitstream/10324/71087/2/license_rdf 975848b171c53b753f7e445c8b5bc0e1 MD5 2 ORIGINAL TFG-J-622.pdf TFG-J-622.pdf application/pdf 8618710 https://uvadoc.uva.es/bitstream/10324/71087/1/TFG-J-622.pdf 39fbafdc9ad197e455a5fb87b5f9dc0d MD5 1 10324/71087 oai:uvadoc.uva.es:10324/71087 2024-10-30 21:02:52.328 UVaDOC repositorio@uva.es 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