RT info:eu-repo/semantics/article
T1 To reward and beyond: Analyzing the effect of reward-basedstrategies in a MOOC
A1 Ortega Arranz, Alejandro
A1 Bote Lorenzo, Miguel Luis
A1 Asensio Pérez, Juan Ignacio
A1 Martínez Monés, Alejandra
A1 Gómez Sánchez, Eduardo
A1 Dimitriadis Damoulis, Ioannis
K1 Gamification
K1 Gamificación
K1 MOOC (Massive Open Online Course)
K1 CEMA (Curso En Línea Masivo y Abierto)
K1 Engagement
K1 Compromiso
K1 Retention
K1 Retención
K1 Between-subjects design
K1 Diseño entre sujetos
AB Despite the benefits of MOOCs (e.g., open access to education offered by prestigious universities), the low level of student engagement remains as an important issue causing massive dropouts in such courses. The use of reward-based gamification strategies is one approach to promote student engagement and prevent dropout. However, there is a lack of solid empirical studies analyzing the effects of rewards in MOOC environments. This paper reports a between-subjects design study conducted in a MOOC to analyze the effects of badges and redeemable rewards on student retention and engagement. Results show that the implemented reward strategies had not significant effect on student retention and behavioral engagement measured through the number of pageviews, task submissions, and student activity time. However, it was found that learners able to earn badges and redeemable rewards participated more in gamified tasks than those learners in the control group. Additionally, results reveal that the participants in the redeemable reward condition requested and earned earlier the rewards than those participants in the badge condition. The potential implications of these findings in the instructional design of future gamified MOOCs are also discussed.
PB Elsevier
SN 0360-1315
YR 2019
FD 2019
LK http://uvadoc.uva.es/handle/10324/38648
UL http://uvadoc.uva.es/handle/10324/38648
LA eng
NO Computers & Education, 2019, vol. 142. 14 p.
NO Producción Científica
DS UVaDOC
RD 20-abr-2024