RT info:eu-repo/semantics/bachelorThesis T1 Language, Leadership, and Identity: Communicative Strategies in Fight Club A1 Cruz Fernández, Antonio A2 Universidad de Valladolid. Facultad de Filosofía y Letras K1 Communication strategies K1 Fight Club K1 Identity K1 Leadership K1 Communication K1 Identity K1 Estrategias comunicativas K1 Club de la Lucha K1 Identidad K1 Liderazgo K1 Comunicación K1 Identidad K1 5701.11 Enseñanza de Lenguas AB This undergraduate thesis examines the communicative strategies employed in Fight Club, with a focus on identity formation and transformation. This analysis centres on the communication style of Tyler Durden, a charismatic leader who emerges as the alter ego of the Narrator, a clerk victim to consumerism. Tyler’s rhetorical power is key to the formation and evolution of Fight Club, which starts as a space of masculine escape to a worldwide subversive organization against societal norms. This study analyses these communication strategies based on a range of communication theories related to the central themes of the film and the intricate interactive issues taking place within interpersonal communication. The findings reveal that Tyler makes an efficient use of metacommunication, verbal, paralinguistic strategies and interpersonal strategies to influence others and accomplish his objectives. Such communication extends beyond words, which shows how discourse can construct both individual identity and group ideology. YR 2025 FD 2025 LK https://uvadoc.uva.es/handle/10324/79396 UL https://uvadoc.uva.es/handle/10324/79396 LA eng NO Departamento de Filología Inglesa DS UVaDOC RD 07-nov-2025