RT info:eu-repo/semantics/article
T1 What leads to better immersive experiences? The role of guidance and mobility in virtual reality museums
A1 Vega Riera, Elías
A1 Camarero Izquierdo, María Carmen
A1 Hamari, Juho
A1 Xi, Nannan
K1 Virtual reality
K1 Immersive design
K1 Presence
K1 Virtual museum
K1 User experience
AB Virtual reality (VR) is reshaping tourism as museums increasingly adopt it to create immersive visitor experi-ences. While presence is key to VR effectiveness, little is known about how interaction modes affect it. This studyexamines the impact of two elements  guidance and spatial mobility on perceived presence in virtual museumvisits. It also explores the psychological mechanisms involved and identifies autonomy as a positive driver andsatiation as a limiting factor. Results show that guidance enhances presence although it slightly reduces au-tonomy, while spatial mobility has less of an effect. In turn, presence boosts perceived entertainment andinformativeness and positively influences attitudes toward the destination and visit intention. This research helpsto understand how interaction design in immersive environments shapes user experience and behaviour. It offerstheoretical insights on presence drivers as well as practical implications for creating more effective, satisfying,and wellbeing-oriented VR experiences in tourism
PB Elsevier
SN 1071-5819
YR 2026
FD 2026
LK https://uvadoc.uva.es/handle/10324/82600
UL https://uvadoc.uva.es/handle/10324/82600
LA eng
NO International Journal of Human-Computer Studies, 2026, vol. 209, p. 103739
NO Producción Científica
DS UVaDOC
RD 06-feb-2026