TY  - CHAP 
AU  - Bermejo Berros, Jesús
AU  - Bermejo Berros, Jesús
PY  - 2023
UR  - https://uvadoc.uva.es/handle/10324/81939
AB  - In modern societies, capitalism has made use of advertising to disseminate, sustain, and dynamize its profit-oriented production model. The argumentation of this chapter proposes that, in the face of the environmental, technological, social, and...
LA  - eng
PB  - Palgrave/Springer
KW  - Comunicación
TI  - The New Strategies of Social Influence Masked in the Media that Slow Down Social Change
DO  - https://doi.org/10.1007/978-3-030-87624-1_22-1
ER  -