TY - JOUR AU - Dean, David AU - Rombach, Meike AU - Vriesekoop, Frank AU - de Koning, Wim AU - Aguiar, Luis Kluwe AU - Anderson, Martin AU - Mongondry, Philippe AU - Urbano, Beatriz AU - Gómez Luciano, Cristino Alberto AU - Jiang, Bin AU - Boereboom, Anouk AU - Satyajaya, Wisnu AU - Yuliandari, Puspita AU - Rashid, Farzana AU - Khan, Imran AU - Alvarez, Beatriz PY - 2023 SN - 0897-4438 UR - https://uvadoc.uva.es/handle/10324/84148 AB - Consumer willingness to accept alternative meat products has been widely explored. However, few studies have explored the key factors driving and inhibiting willingness to try, buy and pay a price premium for plant-based proteins, fungal-based... LA - spa PB - Taylor & Francis Group TI - Should I Really Pay a Premium for This? Consumer Perspectives on Cultured Muscle, Plant-Based and Fungal-Based Protein as Meat Alternatives DO - 10.1080/08974438.2023.2169428 ER -