Por favor, use este identificador para citar o enlazar este ítem:https://uvadoc.uva.es/handle/10324/66070
Título
Media education with the monetization of YouTube: the loss of truth as an exchange value / Educación mediática frente a la monetización en YouTube: la pérdida de la verdad como valor de cambio
Año del Documento
2019
Editorial
Routledge - Taylor and Francis Group
Documento Fuente
Gutiérrez-Martín, Alfonso; Torrego-González, Alba y Miguel Vicente-Mariño (2019): “Media education with the monetization of YouTube: the loss of truth as an exchange value / Educación mediática frente a la monetización en YouTube: la pérdida de la verdad como valor de cambio”, Culture and Education, 31(2), 267-295. Disponible en: https://www.tandfonline.com/doi/full/10.1080/11356405.2019.1597443 DOI: https://doi.org/10.1080/11356405.2019.1597443
Résumé
The digital age of post-truth is the ideal breeding ground for fake news and misinformation. In the world of social networks and the Internet in general, commercial interests hold primacy over the importance of the
veracity of the information provided. In this study, we have carried out a quantitative and qualitative content analysis of the messages published as comments on the most popular videos about Pokémon Go published in Spanish on YouTube. The main objective of the study is to analyse not only the content of the videos but, above all, users’ reactions to the misinformation provided. The results confirm the hypothesis that misinformation is promoted by the crisis of truth as a journalistic and social value, by economic interest and by the lack of suitable media education. We conclude by advocating the need to recover truth as a journalistic and social value in the digital context, and to accept that media literacy is an essential task to be
assumed by all educational agents: schools, media and social groups.
Palabras Clave
misinformation; media education; fake news; social networks; Pokémon Go
ISSN
1135-6405
Revisión por pares
SI
Version del Editor
Idioma
eng
Tipo de versión
info:eu-repo/semantics/submittedVersion
Derechos
openAccess
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692.1Ko
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Versión escrita en español y enviada a la revista
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