Browsing by Author "Gómez Luciano, Cristino Alberto"
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Understanding key factors influencing consumers’ willingness to try, buy, and pay a price premium for mycoproteins
Dean, David; Rombach, Meike; De Koning, Wim; Vriesekoop, Frank; Satyajaya, Wisnu; Yuliandari, Puspita; Anderson, Martin; Mongondry, Philippe; Urbano López de Meneses, Beatriz; Gómez Luciano, Cristino Alberto; Hao, Wendy; Eastwick, Emma; Achirimbi, Elma; Jiang, Zheng (Virgil); Boereboom, Anouk; Rashid, Farzana; Khan, Imran; Álvarez Mayorga, Beatriz; De Aguiar, Luis Kluwe (2022)