Auflistung DEP20 - Artículos de revista nach Autor "Martín Herrán, Guiomar"

Anzeige der Dokumente 1-20 von 42

A Note on the Stability of Fully-Endogenous Growth with Increasing Returns and Exhaustible Resources

Cabo García, Francisco José ; Martín Herrán, Guiomar ; Martínez García, María Pilar (2016)
An integrative framework of cooperative advertising with reference price effects

Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2023)
An Integrative Framework of Cooperative Advertising: Should Manufacturers Continuously Support Retailer Advertising?.

Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2017)
Assessing the Profitability of Cooperative Advertising Programs in Competing Channels

Karray, Salma; Martín Herrán, Guiomar ; Zaccour, Georges (2017)
Balancing mitigation policies during pandemics: economic, health, and environmental implications

Frutos Baraja, Francisco Javier de ; La Torre, Davide; Liuzzi, Danilo; Marsiglio, Simone; Martín Herrán, Guiomar (2024)
Commitment vs. noncommitment behaviors in natural resource conflicts: A case study of groundwater resources

Frutos Cachorro, Julia de; Martín Herrán, Guiomar ; Tidball, Mabel (2024)
Cooperation for Sustainable Forest Management: An Empirical Differential Game Approach

Andrés Domenech, Pablo; Martín Herrán, Guiomar ; Zaccour, Georges (2015)
Cooperative Advertising for Competing Manufacturers: The Impact of Long-Term Promotional Effects

Karray, Salma; Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2017)
Cooperative advertising in competing supply chains and the long-term effects of retail advertising

Karray, Salma; Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2021)
Demand-enhancing services for tangible products in a distribution system with online and off-line channels

Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2021)
Does Flexibility Facilitate Sustainability of Cooperation Over Time? A Case Study from Environmental Economics

Frutos Baraja, Francisco Javier de ; Martín Herrán, Guiomar (2015)
Efficiency-Inducing Policy for Polluting Oligopolists

Martín Herrán, Guiomar ; Rubio, Santiago J. (2024)
Enforcing regulatory standards in stock pollution problems

Arguedas, Carmen; Cabo García, Francisco José ; Martín Herrán, Guiomar (2020)
Environmental regulation and tax evasion when the regulator has incomplete information

Martín Herrán, Guiomar ; Ramos Gomes, Laís (2025)
Equilibrium strategies in a multiregional transboundary pollution differential game with spatially distributed controls

Frutos Baraja, Francisco Javier de ; López Pérez, Paula María ; Martín Herrán, Guiomar (2021)
Existence of equilibrium in a dynamic supply chain game with vertical coordination, horizontal competition, and complementary goods

Crettez, Bertrand; Hayek, Naila; Martín Herrán, Guiomar (2024)
Fighting store brands through the strategic timing of pricing and advertising decisions

Karray, Salma; Martín Herrán, Guiomar (2019)
Investment in Cleaner Technologies in a Transboundary Pollution Dynamic Game: A Numerical Investigation

Frutos Baraja, Francisco Javier de ; Gatón Bustillo, Víctor ; López Pérez, Paula María ; Martín Herrán, Guiomar (2022)
Managing advertising investments in marketing channels

Karray, Salma; Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2022)
Manufacturer defensive and offensive advertising in competing distribution channels

Martín Herrán, Guiomar ; Sigué, Simon-Pierre (2020)